How to Get People to Join Your Membership Site [Membership Pitch Script Template]

If you’re selling access to a membership site, you’ll need to find a way to ask for the sale while showcasing the value it brings to its members.

Create a simple membership script

First, we’ll cover a quick and easy template you can use to craft your #membershipsite pitch. When you’re ready to promote your membership site, you’ll need to plan how you’ll ask people to join. It’s important to be confident and prepared whenever you’re selling something, and that’s easier if you have a script.

You need to have an elevator pitch that explains your membership site and its value in a few short sentences. Here’s a simple membership script that you can use as a template:

[My membership] is a [quick description] membership group for [description of your ideal member]. Our mission is to [big bold promise]. We do that through [your method].

Here are three tips for creating your membership site script:

-Keep it simple
-Focus on the problem you solve
-And learn it by heart, so you can deliver it smoothly and easily when you get the opportunity to speak about it.

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Where to promote your membership site and where you can use your membership site pitch.

One very common place is at the end of videos, such as videos on YouTube. Many creators will have a quick pitch at the end of their video to promote the video sponsor or their own membership site, online course, book, podcast, or merchandise. Go watch a variety of YouTube creators and see how they pitch their digital products for sale. You’ll see that the pitch is often quick, straightforward, and delivered smoothly.

Now, you may get the opportunity to promote your membership site if you’re speaking on a podcast – whether it’s on your own podcast or as a guest speaker. Or, if you’re hosting or guest speaking on a webinar, you may get the chance to promote yourself. Practicing your pitch is key so you can deliver it effortlessly.

You can also pitch in your own blog posts. Since these are written, you can experiment with the wording instead of using the same pitch every time.

How to convert leads into members

To get people to join your membership site, you may want to try some other strategies to attract members and build demand. These can help you convert the people who may check out your website or landing page after hearing your pitch, or generate repeat sales.

Create a waiting list to attract new members

You could create a waiting list. If you’re creating a new membership, a waiting list can help you build a list of prospects before you launch. To do this, build your website, and post a “coming soon” message on the home page. Then direct people to a form where they can sign up to be notified when you’re ready to accept members.

#Kajabi is the only all-in-one platform for #KnowledgeCommerce entrepreneurs. Kajabi empowers entrepreneurs, experts, creators, and influencers who are serious about their business to achieve success online. Easily publish a website, marketing pages, and sales funnels so you can sell online courses & membership sites.

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