People have lots of options these days. If your customers aren’t happy with your membership, they’ll find a better one elsewhere. So how can you satisfy your members and keep them from leaving?
10XPRO’s John Lint and I tackle an important but often overlooked aspect of paid membership: retention. In the years we’ve run memberships, we’ve seen what minimizes churn, what keeps people engaged, and even what brings former members back. So tune in to this value-laden episode of The Membership Series.
Topics covered:
01:37 – What churn is and why retention is a big deal
07:22 – First off: how do you onboard people?
10:33 – What happens when you join 10XPRO
12:57 – What do your members want and need?
16:03 – Showing them that what you do works
20:23 – Keeping your customers engaged and coming back
24:47 – How support and follow-up affect retention
27:28 – Bringing them back after they’ve left
29:52 – The importance of just showing up
31:17 – If you feel them slipping away…
32:11 – Find and champion your leaders
34:31 – The episode in a nutshell
FREEBIE – Grabe a free digital copy of my book Work Less Make More
https://www.superfastresults.com/book
What to watch next:
What Is A Reasonable Churn Rate for A Subscription Business
https://youtu.be/teJ1bpmfbXw
The Seven Steps for Creating Your Membership Site – The Membership Series
https://www.youtube.com/watch?v=1nJnJg-10hA
How to Price Your Membership – The Membership Series
https://www.youtube.com/watch?v=QH9W_utjeb0
Getting Traffic to Your Membership – The Membership Series
https://www.youtube.com/watch?v=HsrRthMwbKk
How to Sell Memberships – The Membership Series
https://www.youtube.com/watch?v=7FigVo4jUic
How to Get Results for Membership Clients – The Membership Series
https://www.youtube.com/watch?v=yH7Ko4cdb30
COACHING – If you’re an entrepreneur and you’re looking to grow your business, see if you want my help: https://www.superfastbusiness.com/join/
Our preferred platform for creating and selling courses, memberships and other information products: 10XPRO – https://www.10xpro.io/
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Stitcher: https://www.stitcher.com/podcast/super-fast-business-with-james-schramko
Spotify: https://open.spotify.com/show/0rmnFIKvfBJ71hjtojFf8N?si=XxmN7wigR4CHSwktFgdfFg
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